FORTUNE -- Mattel's (MAT) Fisher-Price unit makes products for the most finicky customers around: young kids. Most new toys are unveiled in February at a huge fair in Manhattan. The invention process, however, happens year-round, constantly. Here is how the company created one of its newer offerings, the Servin' Surprises play table:
This story is from the February 25, 2013 issue of Fortune.
|Don't fight it. Bitcoin has a bright future|
|"The Hobbit" dispute sparks lawsuit|
|I work 4 jobs and I'm still struggling|
|China's bad debt breaks Hong Kong IPO logjam|
|Premarkets: Stocks' disappointing December continues|